housin Inmobiliaria

Project Introduction

housin Inmobiliaria is an innovative company in the real estate sector, known for its unique approach to housing marketing. The main goal of this project was to completely overhaul their website, offering a significant upgrade from the previous one. The new platform was intended to provide relevant information for both buyers and sellers, in addition to integrating a specialized search engine that would improve the user experience and reinforce the brand's positioning in the market.

Creative Concept and Process

The web redesign of housin Inmobiliaria revolved around their slogan "by housin", highlighting their pioneering and differentiating character. One of the project's most important challenges was integrating a property search engine directly connected to their CRM, with the goal of eliminating traditional real estate portals and driving direct traffic to their website. The search engine was designed with a clean and modern interface, applying styles consistent with the brand's visual identity. This functionality allows users to search for properties clearly and effectively, adapting to any needs or preferences.

Results and Impact

The new website not only reflects a quality leap in design but also positions Housin as a leader in innovation within the real estate sector. The integrated, fully customized search engine, aligned with the company's CRM, enables users to easily and efficiently find properties. This advancement reinforces housin's value proposition and solidifies its strategy of being an independent platform offering modern digital solutions to both buyers and sellers.

Other Work for the Brand

In addition to the website, other key projects were completed to strengthen Housin's identity and message. A commercial catalog was designed to visually and organized communicate the full range of services and properties the brand offers. Corporate stationery was also developed, paying close attention to detail to reflect the professionalism and graphic coherence of the company. These materials complement the digital strategy and strengthen Housin's market presence.